Find all new Shape feature releases in the Product Release Notes for October 2020
Ad Set Conversion Breakdowns - Shape ADI
Release Date: October 29, 2020
Shape has enhanced the functionality of our Shape ADI to include more granular detail on Ad Set level conversions.
Previously, the Shape ADI reported on the total number of conversions accumulated at the Ad Set level (regardless of what type of conversion occurred).
Now, ADI users can segment conversions to see further detail/metrics for each conversion event type (ex: Complete a Registration, Add Item to Cart, or Purchase). Users can now generate Ad Set level conversion reports that sum total conversions by event type.
For now, Ad Set Conversions can be added to your ADI/API by request. Please feel free to contact support @ shape.io for help.