Ad Set Conversion Breakdowns - Shape ADI

Release Date: October 29, 2020

Shape has enhanced the functionality of our Shape ADI to include more granular detail on Ad Set level conversions. 

Previously, the Shape ADI reported on the total number of conversions accumulated at the Ad Set level (regardless of what type of conversion occurred).

Now, ADI users can now segment conversions to see further detail/metrics for each conversion event type (ex: Complete a Registration, Add Item to Cart, or Purchase). Users can now generate Ad Set level conversion reports that sum total conversions by event type.

For now, Ad Set Conversions can be added to your ADI/API by request. Contact support@shape.io for assistance.