Automation Overlays on Budget Conditions Graph

Release Date: June 22, 2022

We’re launching new automation overlays that show why and when CruiseControl and AutoPilot adjust campaigns.

The AutoPilot overlay shows the campaign spend levels at which Shape will pause or activate campaigns (depending on the AutoPilot mode). Similarly, the CruiseControl toggle will show you the target spend for a given day versus where Shape estimates the amount your campaigns will actually achieve. This helps explain why your daily budgets are set to their CruiseControl Mins, Maxs, or somewhere in between.

The overlays can be enabled separately or together on the Budget View page via the Budget Conditions graph. Learn more about the overlays, including how to enable them, on the Shape blog.

AutoPilot Overlay: 

 

CruiseControl Overlay: