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PPC Budgets (General)

PPC Budgets (General)

PPC Budgets are used to group and track campaign spend and performance against a target Budget cap. Learn how to create, edit, and troubleshoot Budgets.

What is a Budget?

Learn what a Budget is in Shape.io and find examples of some different ways Budgets can be set up.
Creating a Budget

Learn how to create a Budget and add campaigns to it in Shape with this step-by-step guide.
Creating Budgets with Future Start Dates

Learn how to create one-time or repeating Budgets with a future start date.
Common Budget Issues

If you notice discrepancies between Shape and the advertising platforms performance data, please review these common issues and their resolutions first.
Copying a Budget

Learn how to copy an existing Budget's settings into a new Budget with this step-by-step guide.
Remove Campaigns from a Budget

If you no longer wish to track certain campaigns in a Budget, follow the steps below to remove it.
Deactivating/Deleting a Budget

If you no longer wish to track an entire Budget, you can deactivate it or delete a budget entirely. Learn the difference between the two options and how to do each.
Bulk Changes in Shape

Learn what types of changes you can make in bulk in Shape and how to make them.
Bulk Deactivate/Delete Budgets

Shape allows you to bulk deactivate or delete Budgets you no longer wish to view. Learn how to delete or deactivate Budgets in bulk with this step-by-step guide.
Inactive Budgets

When you deactivate a Budget, it's moved to an "inactive" status. "Inactive" Budgets are hidden on the main dashboard but can be accessed if necessary.
Add Campaigns to an Existing Budget

If you have already created a budget and wish to add new campaigns to the budget, follow the steps below.
Shared Budgets

Shape now supports Shared Budgets fully throughout our platform. Along with allowing you to view and edit campaigns in Shared Budgets, Shape has integrated Shared Budgets into CruiseControl, BudgetPacer, and BudgetBooster.