View Name Description Sources
FREE - archive_campaigns Historical metrics and dimensions for campaigns tracked in an active or archived budget in the Shape platform. Google, Bing, Facebook, LinkedIn, Twitter
FREE - budget_campaigns Combines historical and actively tracked metrics and dimensions for all campaigns tracked on the Shape platform. Google, Bing, Facebook, LinkedIn, Twitter
FREE - campaigns Metrics and dimensions for all campaigns associated with a data source. Google, Bing, Facebook, LinkedIn, Twitter
FREE - campaigns_snapshots Metrics and dimensions for the campaigns associated with a data source as they existed on a given day. Provides a historical record for campaigns on a daily basis. Google, Bing, Facebook, LinkedIn, Twitter
FREE - _daily_campaigns Metrics and dimensions for all campaigns associated with a data source, segmented by day. Google, Bing, Facebook, LinkedIn
adextensions Metrics and dimensions for all ad extensions applied to campaigns in a data source, segmented by extension type. Google, Bing
adgroups_negative_keywords Negative keywords and related attributes applied at the ad group level. Google, Bing
adgroups_targeting_age_range Metrics and dimensions for ad groups, segmented by the age ranges that are targeted at the ad group level. Google, Bing
adgroups_targeting_interest Metrics and dimensions for ad groups, segmented by user interests targeted at the ad group level. Includes affinity and in-market audiences. Google, Bing
adgroups_targeting_placement Metrics and dimensions for ad groups, segmented by the website placements that are targeted at the ad group level. Google
adgroups_targeting_topic Metrics and dimensions for ad groups, segmented by the website topics that are targeted at the ad group level. Google
call_metrics Attributes and metrics for phone calls made to ad campaigns. Segmentable at the account, campaign, and ad group levels. Google, Bing
campaigns_labels Labels and related attributes applied at the campaign-level. Allows advertisers to filter or segment data by user-generated custom labels. Google, Bing, Facebook
campaigns_negative_keywords Negative keywords and related attributes applied at the campaign level. Google, Bing
campaigns_negative_keywords_shared Negative keyword lists and related attributes that are applied to and shared across multiple campaigns. Google, Bing
campaigns_negative_keyword_lists Negative keyword lists and related attributes applied at the campaign level. Google, Bing
campaigns_targeting_ad_schedule Metrics and dimensions for campaigns, segmented by the hours of the day ads are permitted to show ads. Google, Bing
campaigns_targeting_device Metrics and dimensions for campaigns, segmented by the devices that ads are permitted to show ads on. Google, Bing
campaigns_targeting_interest Metrics and dimensions for campaigns, segmented by user interests targeted at the campaign level. Includes affinity and in-market audiences. Google
campaigns_targeting_location Metrics and dimensions for campaigns, segmented by the geographic locations targeted at the campaign level. N/A
extensions_call Metrics and dimensions for the call ad extension type applied to campaigns in a data source. Google, Bing
extensions_callout Metrics and dimensions for the callout ad extension type applied to campaigns in a data source. Google, Bing
extensions_location Metrics and dimensions for the location ad extension type applied to campaigns in a data source. Google, Bing
extensions_promotion Metrics and dimensions for the promotion ad extension type applied to campaigns in a data source. Google, Bing
extensions_sitelink Metrics and dimensions for the sitelink ad extension type applied to campaigns in a data source. Google, Bing
extensions_structured_snippets Metrics and dimensions for the structured snippet ad extension type applied to campaigns in a data source. Google, Bing
search_terms Metrics and dimensions for the words or phrases users searched that triggered ads to display on a targeted keyword. Google, Bing
shape_campaigns Campaigns and related attributes that are (or have been) tracked in the Shape platform. N/A
_daily_accounts Metrics and dimensions for all ad accounts associated with a data source, segmented by day. Google, Bing, Facebook
_daily_adgroups Metrics and dimensions for all ad groups in campaigns associated with a data source, segmented by day. Google, Bing
_daily_ads Metrics and dimensions for all ads in campaigns associated with a data source, segmented by day. Google, Bing, Facebook
_daily_adsets Metrics and dimensions for all ad sets in campaigns associated with a data source, segmented by day. Facebook
_daily_keywords Metrics and dimensions for all keywords in campaigns associated with a data source, segmented by day. Google, Bing
_daily__device_campaigns Metrics and dimensions for all campaigns associated with a data source, segmented by day and devices targeted. Google, Bing, Facebook
_network_campaigns Metrics and dimensions for campaigns, segmented by the ad network where the campaigns' ads appeared. Google, Bing