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Checklist: Create a Budget
Updated over a month ago

Click “Create Budget” on the Dashboard

Select an existing client from the drop-down or create a new client

Select the data source and/or account that contain your campaigns.

Click campaigns to add them to the “Campaigns in Budget” column.

Select a Budget duration (monthly or custom)

  • If monthly:

    • Select a start date.

    • Enter the “Budget Amount.”

  • If custom, select:

    • A Budget type (repeating or one-time)

      • If repeating, set:

        • Future start date: Yes or No

        • Budget cycle start date

        • Cycle length

        • Budget Amount

      • If one time, set:

        • Future start date: Yes or No

        • Budget cycle start date

        • Budget cycle end date

        • Budget Amount

Set Budget Alerts to be notified when remaining spend reaches select percentages.

  • CC non-Shape users by adding them as contacts.

Click on Automation features to implement. Follow prompts.

  • If implementing AutoPilot, select the appropriate AutoPilot Mode.

  • If implementing CruiseControl, select Enabled.

  • If implementing RollOver, set starting RollOver amount or $0 (if none).

  • If implementing SmartSync, confirm the account(s) you wish to sync using SmartSync are correct.

Enter any Custom Values you want to apply at the Budget level.

Enter a Budget name.

If AutoPilot or CruiseControl was enabled, choose which campaigns (all, some, or none) you want to apply it to.

Success! You can:

  • Start budgeting

  • Create a similar budget

  • Create a new budget.

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